Platform for user-generated content in online retailing
Helping large retailers and brands improve business metrics by effectively managing user-generated content – text, photo and video reviews, ratings, Q&A.
Leverage the power of the Aplaut platform to grow your business
- Accelerate the work of collecting, moderating and publishing reviews many times faster
- Summarize reviews with AI, further helping to increase cart conversion and average checkout
- Collect some of the highest quality reviews in e-commerce
- Aggregation of reviews from marketplaces and major sites
- All opportunities for sellers to comment and answer customer questions from a single cabinet
Who will benefit from the Aplaut platform?
Aplaut makes it easier for E-commerce to handle reviews
Multicategory retailer
With Aplaut, you automate the handling of a large flow of reviews – making the process easier and as efficient as possible. It helps with:
- Automatic moderation of reviews – tagging, banning and publishing content with customizable rules.
- Supporting customer feedback in a single window.
- Connecting employees with different levels of access to work with content.
- Content filtering by 20+ parameters.
- Built-in proof analytics to measure the real financial value of feedback.
As a result, you get full control over user-generated content, turning it into a tool for increasing sales and building loyalty.
Niche retailers
With Aplaut, you can aggregate reviews from marketplaces and improve the quality of collected reviews from your online store. For example, our review collection form has gamification elements built into it to collect some of the most informative, useful, and saleable reviews on the e-commerce marketplace. In addition, there is:
- Automoderation of reviews.
- Support for customer feedback in a single window.
- Built-in widget – simplifies the process of selecting products and increases conversion to cart. There is a full-screen UGC gallery, special needs accessibility feature, rating details, review search and easy filtering.
- Q&A block – allows customers to ask questions and vendors or your team to answer them quickly.
- Built-in evidence-based analytics to measure the real financial value of reviews.
With Aplaut, you turn user-generated content into a tool that builds trust, strengthens loyalty, and helps your business grow.
Brand stores
Analyze collected feedback, identify key customer needs, improve product quality and offer solutions that truly meet the needs of your audience. Aplaut allows you to monitor your competitors’ reviews so you can understand their strengths and weaknesses and stay one step ahead. In addition to this there is:
- Automatic review moderation – tag, ban and publish content using customizable rules.
- Collecting reviews from your online store. Gamification is built into the review collection form and allows you to collect some of the best reviews in e-commerce – they are more informative, helpful and better at selling products to other customers.
- Full-screen gallery with visual reviews, including video reviews. Builds more trust, is easier to understand, makes the selection process easier → all this leads to higher cart conversions, loyalty and reduces abandoned carts and returns.
Collect reviews, improve products and strengthen your position as a trusted and customer-centric brand.
B2B e-commerce companies
Aplaut helps you build trust with your customers, turning even a small number of reviews into a powerful sales and loyalty-building tool. Feedback creates an impression of expertise at all levels and strengthens your store’s position as a trusted partner. All of this helps to reinforce the image of transparent, customer-oriented service.
We’ve combined all the key tools for handling reviews in one platform – from collection to deep analytics. Most processes are automated so you can focus on what matters most: increasing sales, building your reputation and increasing customer loyalty.
Customers online stores
Who use Aplaut for business development
